OTP Group is open to new opportunities...This mindset has greatly contributed to building our regional expertise and to the Group’s successful operation in 12 countries today (including 5 where we are market leaders). We believe that this openness and our commitment to exploration will continue to lead us to new growth and success, just as it has so far.
Werkphotos
Keyvisuals
Unlike the film, creating the key visual turned out to be a longer process because the client couldn't clearly articulate what they wanted. As a result, we went through many rounds of different implementation variations. The final version no longer relates to the film at all; at the client's request, it diverged from it and became a simple, general visual message intended to cover everything.
Round 1
Round 2
Round 3
Round 4
Round 5
Round 6
Final version
